“The Smile of the Child” Superbrand in Greece for 2021-2022
The company’s Management congratulates the Smile of the Child for its many years of contribution to society, for its award among the Top Brands in Greece in the NGO category and wishes it to continue to offer with the same energy, reliability and quality the specialized services to all vulnerable children and their families.
“The Smile of the Child” Superbrand in Greece for 2021-2022
For the fourth consecutive time, “The Smile of the Child” was named Superbrand for 2021-2022, among the Top Brands in Greece, in the NGO category, with the main criteria of recognition, reliability and quality of its specialized and holistic services.
The Business Superbrands Greece Awards Event 2021-2022, a global institution hosted for the seventh time in our country, took place on The Year 1st of December 2021,at the Athens Concert Hall.
This award is an even greater honor for the Organization, which this year completes 26 years of action, having supported a total of more than 1,800,000 vulnerable children and their families!
The main criteria for the appointment of the Organization were:
- Brand Awareness & Reputational Strength
- Reliability and Long-term Consistency
- Corporate Responsibility in the areas of:
- Industrial Relations (Lawful & Transparent Operation, Climate and Practices)
- Society (Cultural & Social Initiatives)
- Environment (protection and reduction of negative environmental impacts).
The selection of the Organization “The Smile of the Child” as one of the Top Brands in Greece for 2021-22 is the result of a relevant vote by both a Jury of experts and the consumer public, which it rated during a Public Opinion Survey conducted by Marc.
From an initial list of approximately 1500 candidate Corporate Brands, 254 Corporate Brands emerged as the top brands in Greece that are recognized as Business Superbrands Greece 2021-22, among which is “The Smile of the Child” and more specifically it was selected as a Superbrand in the category “Non-Profit Organizations” among 89 Organizations!